Fashion Marketing Communications Lea-Greenwood Gaynor
Fashion Marketing Communications Lea-Greenwood Gaynor Effective communications with consumers are especially necessary for success in a business as ephemeral and competitive as fashion. Taking an…
Specifikacia Fashion Marketing Communications Lea-Greenwood Gaynor
Fashion Marketing Communications Lea-Greenwood Gaynor
Effective communications with consumers are especially necessary for success in a business as ephemeral and competitive as fashion. Taking an international approach that reflects the global fashion market, this invaluable resource features many real-world case studies for practical, hands-on learning. This textbook for students of fashion design, fashion marketing, and communications sets out all that they need to successfully participate in the increasing number of courses with marketing communications as a component.
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