Podcasting Marketing Strategy
Podcasting is a hugely persuasive yet under utlilzed channel accessed by an affluent and influential demographic. In a crowded and noisy digital environment, it gives organizations, brand builders and…
Specifikacia Podcasting Marketing Strategy
Podcasting is a hugely persuasive yet under utlilzed channel accessed by an affluent and influential demographic. In a crowded and noisy digital environment, it gives organizations, brand builders and marketers the unique opportunity to stand out and drive engagement with target audiences. It offers accurate and measurable levels of allegiance that can only be dreamed of on other digital channels.Podcasting Marketing Strategy is a complete guide to the podcast environment. It describes the importance of podcasting for businesses and explains why, uniquely, it has the highest level of consumer commitment than any other social media. Written by an award-winning author and publisher of the global top ten iTunes podcast, The Digital Marketing Podcast, this book explains how podcasting can drive business results, advises on how to record, edit and advertise