International Entrepreneurship
International Entrepreneurship Combining comprehensive coverage with a wide variety of real-life cases, International Entrepreneurship: Starting, Developing, and Managing a Global Venture gives…
Specifikacia International Entrepreneurship
International Entrepreneurship
Combining comprehensive coverage with a wide variety of real-life cases, International Entrepreneurship: Starting, Developing, and Managing a Global Venture gives entrepreneurs the tools they need to successfully launch international ventures in today's hypercompetitive world. Hisrich helps students and entrepreneurs develop global business plans, select international opportunities, and determine the best entry strategy. Bestselling author Dr. Robert D.
The fully updated Third Edition provides increased attention to culture and reflects recent changes in our increasingly globalized world. The text also covers practical considerations such as legal concerns, the global monetary systems, global marketing, and global human resource management for entrepreneurs. Readers will also be exposed to new cases featuring international activities of entrepreneurs