Understanding Social Entrepreneurship
Understanding Social Entrepreneurship is the leading textbook that provides students with a comprehensive overview of the field. It brings the mindset, principles, strategies, tools, and techniques of…
Specifikacia Understanding Social Entrepreneurship
Understanding Social Entrepreneurship is the leading textbook that provides students with a comprehensive overview of the field. It brings the mindset, principles, strategies, tools, and techniques of entrepreneurship into the social sector to present innovative solutions to today's vexing social issues.Kickul and Lyons cover all the key topics relevant to social entrepreneurship, including a detailed examination of each of the steps in the entrepreneurial process. This third edition includes several new features:A process-oriented format, taking students through discovery, design, development, and deliveryTwo new chapters: one on lean start-up and design thinking for social entrepreneurship, and another on unconventional approaches from developing countriesUpdated and new case studies, with improved
Understanding Social Media