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Apple Experience: Secrets to Building Insanely Great Customer Loyalty - Gallo Carmine

Apple Experience: Secrets to Building Insanely Great Customer Loyalty - Gallo Carmine Praise for THE APPLE EXPERIENCEThere are three pillars of enchantment: likability, trustworthiness, and quality.…

od 20 €
Výrobca
McGraw-Hill
Autor
Carmine Gallo
Jazyk
anglické
Počet strán
256
Väzba
Brožovaná bez prebalu lesklá
Rok vydania
2012

Specifikacia Apple Experience: Secrets to Building Insanely Great Customer Loyalty - Gallo Carmine


Apple Experience: Secrets to Building Insanely Great Customer Loyalty - Gallo Carmine

Praise for THE APPLE EXPERIENCEThere are three pillars of enchantment: likability, trustworthiness, and quality. Carmine's book will help you understand and implement the same kind of world-class experience. The Apple experience is the best modern-day example of all three pillars.

No matter what kind of business you are in, there are insanely valuable lessons in this book --Garr Reynolds, author of Presentation Zen and The Naked PresenterAt its core, this book is not about Apple. --Guy Kawasaki, author of Enchantment and former chief evangelist of AppleCarmine Gallo explains beautifully and simply just what makes the Apple retail experience so successful. It's about delivering the best experience possible.

Apple Experience: Secrets to Building Insanely Great Customer Loyalty - Gallo Carmine patrí medzi produkty, ktoré ponúkajú vyvážený pomer kvality a ceny. V hornej časti stránky nájdeš hlavný prehľad, nižšie podrobné vlastnosti a technické parametre.

--Tony Hsieh, New York Times bestselling author of Delivering Happiness and CEO of Zappos.com,

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