The Voltage Effect: How to Make Good Ideas Great and Great Ideas Scale List John a.
Why do some ideas make it big while others fail to take off? A renowned behavioral economist argues that it comes down to a single question: Can the idea scale?All great ideas have one thing in…
Specifikacia The Voltage Effect: How to Make Good Ideas Great and Great Ideas Scale List John a.
Why do some ideas make it big while others fail to take off? A renowned behavioral economist argues that it comes down to a single question: Can the idea scale?All great ideas have one thing in common: They are not guaranteed to succeed.Be it a life-saving medical breakthrough, a new policy initiative, a cutting-edge product innovation or bold push for social change, translating an idea into widespread impact depends on one thing only: whether it can be replicated at scale.Scale has become a favored buzzword in the startup world. But scale isn't about accumulating more users or capturing more market share. It's about whether an idea--or policy or product--that takes hold in a small group can do the same in a much larger one. Whether it's expanding your small business (or deciding not to), narrowing the national achievement gap, delivering billions of doses of a