Social Media Management - Van Looy Amy
Social Media Management - Van Looy Amy This undergraduate textbook adopts the perspective of organizations - not individuals - and clarifies the impact of social media on their different departments…
Specifikacia Social Media Management - Van Looy Amy
Social Media Management - Van Looy Amy
This undergraduate textbook adopts the perspective of organizations - not individuals - and clarifies the impact of social media on their different departments or disciplines, while also exploring how organizations use social media to create business value. Readers will benefit from a comprehensive selection of current topics, including: tools, tactics and strategies for social media, internal and external communication, viral marketing campaigns, social CRM, employer branding, e-recruiting, search engine optimization, social mining, sentiment analysis, crowdfunding, and legal and ethical To do so, the book pursues a uniquely multi-disciplinary approach, embracing IT, marketing, HR and many other fields.
Social Media Management Van Looy Amy
Service Management - Looy Bart Van
Social Media
Chinese Social Media
Social Media Campaigns
Social Media Marketing
Mining Social Media
Understanding Social Media
Social Media Overload
Zrozumieć social media