Reinventing the Product - How to Transform your Business and Create Value in the Digital Age Schaeffer EricPevná vazba
Reinventing the Product - How to Transform your Business and Create Value in the Digital Age Schaeffer EricPevná vazba Digital technology is simultaneously friend and foe: highly disruptive, yet it…
Specifikacia Reinventing the Product - How to Transform your Business and Create Value in the Digital Age Schaeffer EricPevná vazba
Reinventing the Product - How to Transform your Business and Create Value in the Digital Age Schaeffer EricPevná vazba
Digital technology is simultaneously friend and foe: highly disruptive, yet it cannot be ignored. But digital technology is also the biggest opportunity to reposition incumbent product-making businesses by thinking about how they conceive, make, distribute and support the next generation of goods in the marketplace.Reinventing the Product looks at the ways traditional products are transforming into smart connected products and ecosystem platforms at a rate much faster than most organizations think. Companies that fail to make use of it put themselves in the line of fire for disintermediation or even eradication.
They show how to Eric Schaeffer and David Sovie show how this reinvention is made possible: by AI and digital technologies, such as IoT sensors, blockchain, advanced analytics, cloud and edge computing.