B2B Without the BS: The Business-to-Business Sales & Marketing Manual
A frank, funny and fast-reading guide to marketing strategy, marketing tactics and sales management in the unique B2B space, where the usual consumer-based marketing and sales rules are turned on…
od 16 €
Specifikacia B2B Without the BS: The Business-to-Business Sales & Marketing Manual
A frank, funny and fast-reading guide to marketing strategy, marketing tactics and sales management in the unique B2B space, where the usual consumer-based marketing and sales rules are turned on their head. That's why too many B2B products and services go