The Direct to Consumer Playbook: The Stories and Strategies of the Brands That Wrote the Dtc Rules Stevens Mike
The Direct to Consumer Playbook: The Stories and Strategies of the Brands That Wrote the Dtc Rules Stevens Mike Build your DTC brand by learning from the best. However, few manage to succeed at…
Specifikacia The Direct to Consumer Playbook: The Stories and Strategies of the Brands That Wrote the Dtc Rules Stevens Mike
The Direct to Consumer Playbook: The Stories and Strategies of the Brands That Wrote the Dtc Rules Stevens Mike
Build your DTC brand by learning from the best. However, few manage to succeed at scale.Overcome the challenges of the ever-increasing cost of marketing, the demands of customer service, complicated logistical requirements and the perils of selecting the right technology by learning from the DTC pioneers who have got it right.Read the founding stories, strategies, failures and eventual success of DTC brands such as Huel, graze, Snag, tails.com, Who Gives a Crap, Casper, Lick, allplants, Bloom & Wild and more to discover:How they got started, what worked then and what works nowThe importance of building a community and how to use dataWhen to consider going multichannelWhy you need a bulletproof brand- As consumer buying habits continue to shift, more and more brands are turning their attention to e-commerce and selling direct.