Strategic Innovation - Michael Moeller, Cornelia Stolla, Alexander Doujak
Strategic Innovation - Michael Moeller, Cornelia Stolla, Alexander Doujak A growing number of companies is facing an unprecedented increase of competition. How can companies fi nd new ways for future…
Specifikacia Strategic Innovation - Michael Moeller, Cornelia Stolla, Alexander Doujak
Strategic Innovation - Michael Moeller, Cornelia Stolla, Alexander Doujak
A growing number of companies is facing an unprecedented increase of competition. How can companies fi nd new ways for future growth within such competitive environment? The consequences are: price wars and a commoditization of offers, products and services.
Our experience: conventional strategic projects produce conventional results. The introduction of new business models implies the search for and exploration of new ways to creating value - breaking the rules. This book provides a framework for strategic innovation: ideas, processes and interventions for building new growth businesses espec
Strategic Innovation Management
Beowulf Alexander Michael