Public Relations For Dummies Yaverbaum Eric
Public Relations For Dummies Yaverbaum Eric Proven techniques that maximize media exposure for your businessA seasoned PR pro shows you how to get people talkingWhen it comes to public relations,…
Specifikacia Public Relations For Dummies Yaverbaum Eric
Public Relations For Dummies Yaverbaum Eric
Proven techniques that maximize media exposure for your businessA seasoned PR pro shows you how to get people talkingWhen it comes to public relations, nothing beats good word of mouth. This friendly guide combines the best practical tools with insight and flair to provide guidance on every aspect of PR, so you can launch a full-throttle campaign that'll generate buzz -- and build your bottom line.Discover how toMap a winning PR strategyGrab attention with press releases, interviews, and eventsCultivate good media relationsGet print, TV, radio, and Internet coverageManage a PR Want to get customers talking?
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