Mastering Public Relations 2nd Edition - Anthony Davis
Mastering Public Relations 2nd Edition - Anthony Davis Mastering Public Relations takes a strategic management approach to exploring this complex and critical dimension of management and planning.…
Specifikacia Mastering Public Relations 2nd Edition - Anthony Davis
Mastering Public Relations 2nd Edition - Anthony Davis
Mastering Public Relations takes a strategic management approach to exploring this complex and critical dimension of management and planning. The second edition has been revised throughout to include expanded sections on the history of PR, the use of the Internet for PR, the PR occupation and the future development of PR practice. This wide-ranging, detailed and highly readable insight into public relations includes multiple case studies and examples to provide a well-balanced interpretation of both theory and practice.
It also contains more PR theory, extra case studies, and fully updated references and examples for a comprehensive introduction to this field.
Public Relations
Public relations
Public Relations Strategy
Základy Public Relations
Public Relations Cases
Political Public Relations
Sport Public Relations
Managing Public Relations
Mastering Public Administration
Mastering Public Health
Public Relations LEtang Jacquie