Managing Major Sports Events
Managing Major Sports Events Managing Major Sports Events: Theory and Practice is a complete introduction to the principles and practical skills that underpin the running and hosting of major sports…
Specifikacia Managing Major Sports Events
Managing Major Sports Events
Managing Major Sports Events: Theory and Practice is a complete introduction to the principles and practical skills that underpin the running and hosting of major sports events, from initial bid to post-event legacy and sustainability.Now in a fully-revised and updated new edition, the book draws on the latest research from across multiple disciplines; explores real-world situations, and emphasises practical problem-solving skills. It covers every key area in the event management process, including:Bidding, leadership, and planningMarketing and human resource managementVenues and ceremoniesCommunications and technology (including social media)Functional area considerations (including sport, protocol, and event services)Security and risk managementGames-time considerations