Leading Global Innovation Jensen Karina
Leading Global Innovation Jensen Karina Responding to the need for organizations to improve global strategic planning and execution, this book presents a framework for effectively conceiving and…
Specifikacia Leading Global Innovation Jensen Karina
Leading Global Innovation Jensen Karina
Responding to the need for organizations to improve global strategic planning and execution, this book presents a framework for effectively conceiving and executing new concepts for international markets. Cases and findings are shared from international studies of over 200 leaders and 45 multinational firms with headquarters based in Asia, Europe, and North America. Filling an important gap in knowledge and research on global innovation, the author demonstrates how leaders can facilitate multicultural collaboration in service of organizational performance.
This book offers crucial guidance for executives, managers, consultants, and educators who would like to understand how to lead and orchestrate Leading Global Innovation provides a practice perspective with specific models and solutions for facilitating multicultural team collaboration, from concept to market.