Cracked it! - How to solve big problems and sell solutions like top strategy consultants Garrette Bernard Pevná vazba
Cracked it! - How to solve big problems and sell solutions like top strategy consultants Garrette Bernard Pevná vazba Solving complex problems and selling their solutions is critical for personal and…
Specifikacia Cracked it! - How to solve big problems and sell solutions like top strategy consultants Garrette Bernard Pevná vazba
Cracked it! - How to solve big problems and sell solutions like top strategy consultants Garrette Bernard Pevná vazba
Solving complex problems and selling their solutions is critical for personal and organizational success. Research shows a host of pitfalls trips us up when we try: We're quick to believe we understand a situation and jump to a flawed solution. For most of us, however, it doesn't come naturally and we haven't been taught how to do it well.
We view challenges incompletely through the frameworks we know instead of with a fresh pair of eyes. We seek to confirm our hypotheses and ignore conflicting evidence. And when we communicate our recommendations, we forget our reasoning isn't obvious to our audience.How can we do it better?In Cracked It , seasoned strategy professors and consultants Bernard Garrette, Corey Phelps and Olivier Sibony present a rigorous and practical four-step approach to overcome these pitfalls.
Building on tried-and-tested (but rarely