Charging Ahead: Gm, Mary Barra, and the Reinvention of an American Icon Welch David
Charging Ahead: Gm, Mary Barra, and the Reinvention of an American Icon Welch David Mary Barra's quest to move GM to a manufacturer of electric cars has captured the attention of automobile…
Specifikacia Charging Ahead: Gm, Mary Barra, and the Reinvention of an American Icon Welch David
Charging Ahead: Gm, Mary Barra, and the Reinvention of an American Icon Welch David
Mary Barra's quest to move GM to a manufacturer of electric cars has captured the attention of automobile aficionados, green-business advocates, and leaders of all types who have to admire Mary's toughness in moving forward despite the overwhelming obstacles in her path.A decade ago, no one would have guessed that GM would be the company poised to lead America into the future. Because Charlie Wilson's quip from 1952 is still true: What's good for GM is still good for America, and vice versa. At a time when business book readers seem endlessly fascinated by soaring tech giants like Amazon and Netflix, and ill-fated startups like WeWork and Theranos, why is it important to put the spotlight back on 112-year-old GM?
We also need to adapt to a world with far America needs to transition to a new era of clean energy and environmentally sustainable transportation.