Web Copy That Sells: The Revolutionary Formula for Creating
Web Copy That Sells: The Revolutionary Formula for Creating Just as technology is constantly evolving, author Maria Veloso approaches marketing communication from a posture of ever newer, faster, and…
Specifikacia Web Copy That Sells: The Revolutionary Formula for Creating
Web Copy That Sells: The Revolutionary Formula for Creating
Just as technology is constantly evolving, author Maria Veloso approaches marketing communication from a posture of ever newer, faster, and more effective techniques. With the rise of social networks, "Twitterized" attention spans, and new forms of video content, marketers' online sales techniques need an upgrade. The thoroughly revised third edition of Web Copy That Sells provides both timeless and cutting-edge methods to help content marketers achieve phenomenal success.
Whether your focus is on web copy, email campaigns, social media, or any of the You'll gain tips for crafting attention-grabbing, clickable, and actionable content; learn how to streamline key messages down to irresistible "cyber bites" for highly targeted Facebook ads and interactive web banners; discover the latest psychological tactics that compel customers to buy; and learn how to write video scripts that sell.