Tourist Behavior: Past, Present, and Future Kumar Narendra
This informative volume offers a diverse selection of chapters on research related to the customer behavior of tourists. The book's authors believe that studying tourist behavior-what tourists do,…
Specifikacia Tourist Behavior: Past, Present, and Future Kumar Narendra
This informative volume offers a diverse selection of chapters on research related to the customer behavior of tourists. The book's authors believe that studying tourist behavior-what tourists do, what their preferences are, etc.-provides helpful information for designing new tourism products, for policymaking, and for developing effective tourism marketing strategies.With chapters from tourism professionals from around the world, the volume presents research work, new perspectives, and case studies of tourist behavior from the different cultural and geographical backgrounds. Topics in Tourist Behavior: Past, Present, and Future address relationship management at certain tourist destinations, such as spas and museums; the creation and sustainability of tourism luxury brands; the continuing growing influence of social media and digital technology on tourist choices;
Asia Past and Present