This is Not a T-Shirt
The story of The Hundreds and the precepts that made it an iconic streetwear brand by Bobby Hundreds himselfStreetwear occupies that rarefied space where genuine cool coexists with big business; where…
Specifikacia This is Not a T-Shirt
The story of The Hundreds and the precepts that made it an iconic streetwear brand by Bobby Hundreds himselfStreetwear occupies that rarefied space where genuine cool coexists with big business; where a star designer might work concurrently with Nike, a tattoo artist, Louis Vuitton, and a skateboard company. It's the ubiquitous style of dress comprising hoodies, sneakers, and T-shirts. In the beginning, a few brands defined this style; fewer still survived as streetwear went mainstream. They are the OGs, the "heritage brands." The Hundreds is one of those persevering companies, and Bobby Hundreds is at the center of it all.The creative force behind the brand, Bobby Kim, a.k.a. Bobby Hundreds, has emerged as a prominent face and voice in streetwear. In telling the story of his formative years, he reminds us that The Hundreds was started by outsiders; and this is truly
This is Not a T-Shirt
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