The Power of Potential: How a Nontraditional Workforce Can Lead You to Run Your Business Better D'Eri Tom
"A powerful, game-changing book. Tom's approach is changing lives." -- Seth Godin, Author of This is MarketingDiscover how supporting employment for people with autism unlocked new ways of running a…
Specifikacia The Power of Potential: How a Nontraditional Workforce Can Lead You to Run Your Business Better D'Eri Tom
"A powerful, game-changing book. Tom's approach is changing lives." -- Seth Godin, Author of This is MarketingDiscover how supporting employment for people with autism unlocked new ways of running a business--and revealed transformative lessons for all of us.Rising Tide Car Wash in Parkland, Florida, isn't average in any way. When Tom D'Eri and his father John bought the location in 2013, they wanted to create employment opportunities for workers with autism. Like 1 in 54 Americans, Tom's brother Andrew has autism, and he was facing lifelong unemployment. So the family set out on a mission to provide professional opportunities for people like Andrew, starting with one car wash. Now it's one of the highest-volume washes in Florida. Its employee retention rate is five times that of its competitors. It has