The Humane Hoax: Essays Exposing the Myth of Happy Meat, Humane Dairy, and Ethical Eggs Bohanec Hope
The Humane Hoax: Essays Exposing the Myth of Happy Meat, Humane Dairy, and Ethical Eggs Bohanec Hope This groundbreaking volume uncovers and critiques how animal agriculture's new alternative…
Specifikacia The Humane Hoax: Essays Exposing the Myth of Happy Meat, Humane Dairy, and Ethical Eggs Bohanec Hope
The Humane Hoax: Essays Exposing the Myth of Happy Meat, Humane Dairy, and Ethical Eggs Bohanec Hope
This groundbreaking volume uncovers and critiques how animal agriculture's new alternative marketing and labeling is lulling consumers into a false sense of industry improvement. The term "humane hoax" is defined as new language and labels in animal product marketing that convey a false narrative of humane treatment and sustainable management of farmed animal operations. Humanewashing and greenwashing is becoming more prevalent and pervasive than ever.As consumers become increasingly aware of the animal agriculture industry's cruelty and environmental devastation, clever industry marketers are adapting with alternative "humane" and "sustainable" labeling and marketing campaigns.
They are now as numerous as cows on a feedlot, spotted "Cage-free," "certified humane," and other comforting labels are no longer elusive, dusty items only seen in the back corners of health food stores.
Paul and the Hope of Glory