The Barcelona Complex: Lionel Messi and the Making--And Unmaking--Of the World's Greatest Soccer Club
The Barcelona Complex: Lionel Messi and the Making--And Unmaking--Of the World's Greatest Soccer Club With rare and unrivaled access, bestselling coauthor of Soccernomics and longtime Financial Times…
Specifikacia The Barcelona Complex: Lionel Messi and the Making--And Unmaking--Of the World's Greatest Soccer Club
The Barcelona Complex: Lionel Messi and the Making--And Unmaking--Of the World's Greatest Soccer Club
With rare and unrivaled access, bestselling coauthor of Soccernomics and longtime Financial Times journalist Simon Kuper tells the story of how FC Barcelona became the most successful club in the world--and how that era is now endingFC Barcelona is not just the world's highest grossing sports club, it is simply one of the most influential organizations on the planet. It has more in common with multinational megacompanies like Netflix or small nation-states than it does with most soccer teams. At last count, it had approximately 214 million social media followers, more than any other sports club except Real Madrid CF--and by one earlier measure, more than all thirty-two NFL teams combined.
In the past three decades, Barcelona went from a regional team to a global powerhouse, becoming a No wonder its motto is "More than a club." But it was not always so.
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