Sustainability at mega-sport events in developing countries on the example of the 2010 FIFA World Cup South Africa
Sustainability at mega-sport events in developing countries on the example of the 2010 FIFA World Cup South Africa Seminar paper from the year 2012 in the subject Business economics - Business…
Specifikacia Sustainability at mega-sport events in developing countries on the example of the 2010 FIFA World Cup South Africa
Sustainability at mega-sport events in developing countries on the example of the 2010 FIFA World Cup South Africa
Seminar paper from the year 2012 in the subject Business economics - Business Ethics, Corporate Ethics, grade: 1,2, Leeds Metropolitan University, course: Issues in the Events Industry, language: English, abstract: With the London 2012 Olympic Games, sustainability within mega-sport events has come to attention again as the organisers of the event are seeking to create a truly green event (London2012 2009a, London2012 2009b). Recently, the FIFA World Cup was held in South Africa, the Commonwealth Games in India and the next Olympics will be staged in Brazil (Konrad-Adenauer-Stiftung 2011). But not only developed nations are hosting such large-scale events.
Can sustainability be achieved at mega-sport events in developing countries? Thus, this paper will deal with the following question. The FIFA 2010 Soccer World Championships in South Africa will be used as a descriptive example of a