Streaming, Sharing, Stealing Smith Michael D. Carnegie Mellon University
Streaming, Sharing, Stealing Smith Michael D. Carnegie Mellon University How big data is transforming the creative industries, and how those industries can use lessons from Netflix, Amazon, and Apple…
Specifikacia Streaming, Sharing, Stealing Smith Michael D. Carnegie Mellon University
Streaming, Sharing, Stealing Smith Michael D. Carnegie Mellon University
How big data is transforming the creative industries, and how those industries can use lessons from Netflix, Amazon, and Apple to fight back. Their book should be required for anyone who wishes to believe that nothing much has changed." --The Wall Street Journal "Packed with examples, from the nimble-footed who reacted quickly to adapt their businesses, to laggards who lost empires." --Financial TimesTraditional network television programming has always followed the same script: executives approve a pilot, order a trial number of episodes, and broadcast them, expecting viewers to watch a given show on their television sets at the same time every week. " The authors explain] gently yet firmly exactly how the internet threatens established ways and what can and cannot be done about it.
But then came Netflix's
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