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Shortcut A former presidential speechwriter for Bill Clinton explores the hidden power of analogy to fuel thought, connect ideas, spark innovation, and shape outcomes.From the meatpacking plants that…
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A former presidential speechwriter for Bill Clinton explores the hidden power of analogy to fuel thought, connect ideas, spark innovation, and shape outcomes.From the meatpacking plants that inspired Henry Ford's first moving assembly line to the domino theory that led America into Vietnam to the "bicycle for the mind" that Steve Jobs envisioned as the Macintosh computer, analogies have played a dynamic role in shaping the world around us--and still do today.Analogies are far more complex than their SAT stereotype and lie at the very core of human cognition and creativity. At their very best, analogies inspire new ways of thinking, enable invention, and motivate people to action. Once we become aware of this, we start seeing them everywhere--in ads, apps, political debates, legal arguments, logos, and euphemisms, to name just a few.
Unfortunately, not every analogy
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