Reinvent Your Business Model - How to Seize the White Space for Transformative Growth Johnson Mark W. Pevná vazba
Reinvent Your Business Model - How to Seize the White Space for Transformative Growth Johnson Mark W. Pevná vazba In his pioneering book Seizing the White Space, Mark W. Since then, Uber, Airbnb, and…
Specifikacia Reinvent Your Business Model - How to Seize the White Space for Transformative Growth Johnson Mark W. Pevná vazba
Reinvent Your Business Model - How to Seize the White Space for Transformative Growth Johnson Mark W. Pevná vazba
In his pioneering book Seizing the White Space, Mark W. Since then, Uber, Airbnb, and other startups have disrupted whole industries; incumbents such as Blockbuster, Sears, Toys "R" Us, and BlackBerry have fallen by the wayside; and digital transformation has become one of the business world's hottest (and least understood) slogans. Johnson argued that business model innovation is the most proven path to transformational growth.
Identifying its four fundamental building blocks, he lays out a structured and repeatable process for reinventing an existing business model or creating a new one and then incubating and Nearly a decade later, the art and science of business model innovation is more relevant than ever.In this revised, updated, and newly titled edition, Johnson provides an eminently practical framework for understanding how a business model actually works.