Reimagining and Reshaping Events Wrathall Jeffrey PhD Event Management Lecturer and Course Leader Faculty of Higher Education at William Angliss Institute Melbourne Australia
A unique and user-friendly text which advances managerial views on how the event industry is transforming. Packed with international real-life case studies and examples, it contextualises theory and…
od 124 €
Specifikacia Reimagining and Reshaping Events Wrathall Jeffrey PhD Event Management Lecturer and Course Leader Faculty of Higher Education at William Angliss Institute Melbourne Australia
A unique and user-friendly text which advances managerial views on how the event industry is transforming. Packed with international real-life case studies and examples, it contextualises theory and illustrates how the industry has had to adapt whilst still considering key technological and sustainability