Pricing Strategies
Pricing Strategies Written by a leading pricing researcher, this book provides a simple unified system for the setting and management of prices. The result is that students gain a deeper, more…
Specifikacia Pricing Strategies
Pricing Strategies
Written by a leading pricing researcher, this book provides a simple unified system for the setting and management of prices. The result is that students gain a deeper, more generally useful understanding of this essential aspect of business.The author demystifies the math necessary for making pricing decisions. The pricing procedures described are grounded in basic research and are generally applicable over products, situations, and times.
He uses a descriptive approach to explaining mathematical techniques so that formulas can be seen as simply more detailed specifications of intuitive ideas.Used in dozens of college and MBA classes all over the world, Pricing Strategies is now Using clear, direct language, he explains in detail how to apply expected value, multiple regression, price elasticity, and generalized breakeven analysis to essential pricing tasks.
Pricing Strategies
Asset Pricing
Pricing Design
Implementing Value Pricing
Pricing the Priceless
Nonlinear Option Pricing
Essentials of Pricing Analytics
Pricing Of Products & Services
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