Platform Strategy
What do Amazon, Google, Visa and AirBnB all have in common? They know they can go beyond their industry segments. They are all platform businesses. And now your business can do the same.Welcome to the world of platform businesses. They capitalize on wider ecosystems that strength… Celý popis ↓
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Platform Strategy
What do Amazon, Google, Visa and AirBnB all have in common? They know they can go beyond their industry segments. They are all platform businesses.
And now your business can do the same.Welcome to the world of platform businesses. They capitalize on wider ecosystems that strengthen their offering and expand commercial opportunities. In Platform Strategy one of the world's most creative men in business according to Fast Company and a leading strategy professor at a Financial Times top 40 business school show you the ropes.
They lead you through the seven steps you can take to turn your business into a successful platform. Learn to harness emerging technologies like artificial intelligence, cement your business into thriving ecosystems and go beyond industry boundaries. Uncover how business leaders at companies as diverse as John Deere, KONE, and
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