Persuasive Business Proposals Sant Tom
Persuasive Business Proposals Sant Tom Writing a winning proposal is vital to getting a 'yes' on your next bid. In Persuasive Business Proposals, he shares the same insights with readers--teaching…
Specifikacia Persuasive Business Proposals Sant Tom
Persuasive Business Proposals Sant Tom
Writing a winning proposal is vital to getting a 'yes' on your next bid. In Persuasive Business Proposals, he shares the same insights with readers--teaching them what a good proposal is not and explaining the value of a proposal as an important and effective sales tool for driving business. That's why Tom Sant, a proposal consultant for Global 500 companies and the creator of widely used proposal automation systems, has spent his career providing hands-on guidance for crafting powerful proposals and RFPs.
But proposal You'll learn how to attract prospects' attention and speak to their needs; ask essential questions for qualifying opportunities; "power up" cover letters and executive summaries; overcome "value paranoia"; incorporate proof into a proposal; and write winning renewal contracts.Most people find proposal writing to be tedious and time-consuming--and their documents show it.