Open Tourism
Open Tourism This book examines the concepts of open innovation, crowdsourcing and co-creation from a holistic point of view and analyzes them considering their suitability to the tourism industry.…
Specifikacia Open Tourism
Open Tourism
This book examines the concepts of open innovation, crowdsourcing and co-creation from a holistic point of view and analyzes them considering their suitability to the tourism industry. The book illustrates the theoretical mechanisms and principles of Open Innovation, Crowdsourcing and Co-creation with case studies and best practices examples. Methods, theories and models are discussed and examined regarding their practical applicability in tourism.
First, the book presents the theoretical fundamentals and concepts in 11 specific chapters. In addition to the scientific target group, the book is a useful resource for managers of the entire tourism industry. This basis is then enriched by three parts with case studies, focusing on information, creation and provision respectively.
Finally in a concluding part the editors sum up the book and give an outlook on the implications, learnings and future perspectives of open innovation, crowdsourcing and collaborative consumption in the tourism industry.
Open Tourism
Tourism and Tourism Spaces
Tourism
Tourism
Events Tourism
Suicide Tourism
Cultural Tourism
International Tourism
Understanding Tourism
Cultural Tourism
Events Tourism
Sustainable Tourism
Culinary Tourism