Non-Obvious 2019: How to Predict Trends and Win the Future Bhargava RohitPaperback
Wall Street Journal Best Seller Finalist: The AMA Leonard L. Berry Book Prize Winner: The Eric Hoffer Book Award (Business) Winner: INDIE Gold Medal Book Award (Business)How are a men's grooming brand…
Specifikacia Non-Obvious 2019: How to Predict Trends and Win the Future Bhargava RohitPaperback
Wall Street Journal Best Seller Finalist: The AMA Leonard L. Berry Book Prize Winner: The Eric Hoffer Book Award (Business) Winner: INDIE Gold Medal Book Award (Business)How are a men's grooming brand and frustrated "stuck-at-work" dads leading a revolution in masculinity post #MeToo?What can the decline of a global lingerie brand and corporate hackathons teach us about how fear can stifle innovation?How does hiring "neuro-diverse" workers and creating empathetic shampoo bottles signal a dramatic shift toward compassion in the workplace?For the past 9 years, marketing expert and Georgetown University Professor Rohit Bhargava has curated his best-selling list of non-obvious trends by asking the questions that most trend predictors miss.In this