No Forms. No Spam. No Cold Calls.: The Next Generation of Account-Based Sales and Marketing Conant
Unlock the full potential of modern marketing and salesIn the newly revised and updated edition of No Forms. No Spam. No Cold Calls: The Next Generation of Account-Based Sales and Marketing,…
Specifikacia No Forms. No Spam. No Cold Calls.: The Next Generation of Account-Based Sales and Marketing Conant
Unlock the full potential of modern marketing and salesIn the newly revised and updated edition of No Forms. No Spam. No Cold Calls: The Next Generation of Account-Based Sales and Marketing, celebrated speaker, writer, and Chief Market Officer of 6sense, Latan Conant, delivers an eye-opening and engaging guide for salespeople and marketers to use technology to identify prospects and put them at the center of everything they do.You'll learn how to prioritize which accounts to work, engage the entire buying team, uncover hidden intent signals, and measure real success. You'll also discover:Strategies for building a tech-stack that prioritizes your customersWays for chief marketing officers to stop playing defense and go on offense Insights for the modern sales leader, including how to sellers up to win, design successful