New Graphic Design
New Graphic Design Neue Grafik, the "International Review of graphic design and related subjects," was initiated by designer Josef Muller-Brockmann and published in eighteen issues between 1958 and…
Specifikacia New Graphic Design
New Graphic Design
Neue Grafik, the "International Review of graphic design and related subjects," was initiated by designer Josef Muller-Brockmann and published in eighteen issues between 1958 and 1965 by an editorial collective consisting of him, Richard Paul Lohse, Hans Neuburg und Carlo Vivarelli ( LMNV ). From a historical point of view, Neue Grafik can be seen as a programmatic platform and effective publishing organ of Swiss graphic design, an international authority in its field at the time. The complete volumes are now available in an excellent facsimile reprint from Lars Muller Publishers.
The influence of this movement cannot be over-stated. Protagonists of the Swiss school and its rigorous Zurich faction lead an essential discourse on the foundations of current communication and constructive design. The Swiss school, also called "Inter-national Style," became exemplary for the conceptual