Mixed Methods Perspectives on Communication and Social Media Research Segumpan Reynaldo Gacho
Mixed Methods Perspectives on Communication and Social Media Research Segumpan Reynaldo Gacho Mixed Methods Perspectives on Communication and Social Media Research addresses the need for a…
Specifikacia Mixed Methods Perspectives on Communication and Social Media Research Segumpan Reynaldo Gacho
Mixed Methods Perspectives on Communication and Social Media Research Segumpan Reynaldo Gacho
Mixed Methods Perspectives on Communication and Social Media Research addresses the need for a discipline-cum-methodology-tailored book that navigates the current research spectrum of communication and social media ("CommSocMed"). The first two sections present the mutually interwoven disciplines of CommSocMed where research works cover a comprehensive range of designs such as narrative analysis, case study, recombinant memetics, discourse analysis, visual semiotics, ethnography, content It examines contemporary and relevant issues that intertwine the expansive spheres of CommSocMed.Authored by professionals with extensive academic and in-depth research and industry experience, the book highlights research-based themes that mirror qualitative and quantitative methodologies vis--vis socio-cultural, political, educational, and organisational issues and challenges.