Marketing Research: An Applied Orientation, Global Edition
Marketing Research: An Applied Orientation, Global Edition For undergraduate and graduate courses in marketing research. This text uses a practical six-step framework for conducting marketing…
Specifikacia Marketing Research: An Applied Orientation, Global Edition
Marketing Research: An Applied Orientation, Global Edition
For undergraduate and graduate courses in marketing research. This text uses a practical six-step framework for conducting marketing research, utilizing a variety of marketing companies to highlight qualitative and quantitative research strategies. An applied and practical marketing research textWith a do-it-yourself, hands-on approach, Marketing Research: An Applied Orientation illustrates the interaction between marketing research decisions and marketing management decisions.
And with detailed emphasis on how to run the SPSS and SAS programs, marketing research students obtain the most extensive help available on this industry. The 7th Edition provides current, contemporary, and illustrative material sensitive to user needs.
Marketing Research
Global Marketing
Global Marketing
Marketing Research
Global Marketing