Marketing Agency Blueprint - Roetzer Paul
Marketing Agency Blueprint - Roetzer Paul Build a disruptive marketing agency for the modern ageThe marketing services industry is on the cusp of a truly transformational period. Hybrid marketing…
Specifikacia Marketing Agency Blueprint - Roetzer Paul
Marketing Agency Blueprint - Roetzer Paul
Build a disruptive marketing agency for the modern ageThe marketing services industry is on the cusp of a truly transformational period. Hybrid marketing agencies that are more nimble, tech savvy, and collaborative will redefine the industry. The old guard, rooted in tradition and resistant to change, will fall and new leaders will emerge.
The depth, versatility, and drive of their talent will be the cornerstones of organizations that pursue a higher purpose. Digital services will be engrained into the DNA and blended with traditional methods for integrated campaigns. The Marketing Agency Blueprint is a practical and candid guide that presents ten rules for building such a hybrid agency.The new marketing agency model will create and nurture diverse recurring revenue streams through a mix of services, consulting, training, education, publishing, and software