Making Sense of Field Research - A Practical Guide for Information Designers Pontis Sheila University College London Interaction Centre UKPaperback
Making Sense of Field Research - A Practical Guide for Information Designers Pontis Sheila University College London Interaction Centre UKPaperback Learn how to use field research to bring essential…
Specifikacia Making Sense of Field Research - A Practical Guide for Information Designers Pontis Sheila University College London Interaction Centre UKPaperback
Making Sense of Field Research - A Practical Guide for Information Designers Pontis Sheila University College London Interaction Centre UKPaperback
Learn how to use field research to bring essential people-centred insights to your information design projects.Information design is recognized as the practice of making complex data and information understandable for a particular audience, but what's often overlooked is the importance of understanding the audience themselves during the information design process. To do this, they need field research.If you're unsure about field research and how it might fit into a project, this book is for you. Rather than rely on intuition or assumptions, information designers need evidence gathered from real people about how they think, feel, and behave in order to inform the design of effective solutions.
This text presents practical, easy-to-follow instructions for planning, designing, and conducting a field study, as well as guidance for making sense of field data and translating