Last Mile Soman Dilip
Last Mile Soman Dilip Most organizations spend much of their effort on the start of the value creation process: namely, creating a strategy, developing new products or services, and analyzing the…
Specifikacia Last Mile Soman Dilip
Last Mile Soman Dilip
Most organizations spend much of their effort on the start of the value creation process: namely, creating a strategy, developing new products or services, and analyzing the market. Beginning with an introduction to the last mile problem and the concept of choice architecture, the book takes a deep dive into the psychology of choice, money, and time. They pay a lot less attention to the end: the crucial "last mile" where consumers come to their website, store, or sales representatives and make a choice.In The Last Mile, Dilip Soman shows how to use insights from behavioral science in order to close that gap.
Finally, it provides a range of practical tools with which to overcome common last mile difficulties.The Last Mile helps lay readers not It explains how to construct behavioral experiments and understand the data on preferences that they provide.
Last Mile Soman Dilip
The Last Mile
The Last Mile
The Last Mile - David Baldacci
LaTeX in 24 Hours Datta Dilip
Moonlight Mile
Murder Mile
Green Mile