International Business Parboteeah K. Praveen
International Business Parboteeah K. Praveen This book provides students with a balanced perspective on business in a global environment, exploring implications for multinational companies in…
Specifikacia International Business Parboteeah K. Praveen
International Business Parboteeah K. Praveen
This book provides students with a balanced perspective on business in a global environment, exploring implications for multinational companies in developed and emerging markets. Readers learn to develop and implement these strategies across cultures, and across economic, legal, and religious institutions, in order to cope with competitive players in the global landscape. This is the first text of its kind to emphasize strategic decision-making as the cornerstone of its approach while focusing on emerging markets.Traditional topics, like foreign exchange markets and global competition, are contrasted with emerging operation, like Chinese market intervention and Islamic finance, to provide students with an understanding of successful business strategy.
Application-based chapters open with reading goals and conclude with case studies and discussion questions to
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