Indian Multinationals Thite Mohan
Indian Multinationals Thite Mohan Is there a distinctive 'India way' of doing business? The speed and spread of EMMNEs has caught the world by surprise, and prompted a need to understand whether,…
Specifikacia Indian Multinationals Thite Mohan
Indian Multinationals Thite Mohan
Is there a distinctive 'India way' of doing business? The speed and spread of EMMNEs has caught the world by surprise, and prompted a need to understand whether, why, and how multinationals from emerging economies are different from the ones in developed countries.Based on comparative data and interviews with over 90 senior managerial personnel from Indian multinationals, this book provides a comprehensive picture of the emerging multinational firms from India in terms of their internationalization process, competitive advantages, approach to global markets, and future outlook.With chapters from leading scholars in the field of international business, Emerging Indian Multinationals throws light on the This query finds resonance not only among corporate leaders but also in academic studies focusing on emerging market multinational enterprises (EMMNEs) in Asia.
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