In Theaters Everywhere - A History of the Hollywood Wide Release, 1913-2017 Hannan BrianPaperback / softback
In Theaters Everywhere - A History of the Hollywood Wide Release, 1913-2017 Hannan BrianPaperback / softback Conflicts among Hollywood studios and exhibitors have been going on for years. Both sides…
Specifikacia In Theaters Everywhere - A History of the Hollywood Wide Release, 1913-2017 Hannan BrianPaperback / softback
In Theaters Everywhere - A History of the Hollywood Wide Release, 1913-2017 Hannan BrianPaperback / softback
Conflicts among Hollywood studios and exhibitors have been going on for years. Both sides of this disagreement are losers, with exhibitors using the law via various Consent Decrees and studios retaliating by tightly controlling output. At their heart are questions about how films should be released--where, when and at what speed.
This book tells the story of how the few became the many. In the Silent Era, movies were not released nearly as widely as they are now. It explores the contraction of the release cycle, the maximization of the marketing dollar, and the democratization of consumer access.
Additionally, it offers a comprehensive list of wide releases and rebuts much of what previous scholars have