Idea Agent - The Handbook on Creative ProcessesPaperback
The Idea Agent is a practical idea management handbook, aimed at people who want to take an active role in creative processes across all areas. From discussing how to identify a problem or opportunity, to describing techniques for idea creation, it offers a step-by-step guide to… Celý popis ↓
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Popis Idea Agent - The Handbook on Creative ProcessesPaperback
Idea Agent - The Handbook on Creative ProcessesPaperback
The Idea Agent is a practical idea management handbook, aimed at people who want to take an active role in creative processes across all areas. From discussing how to identify a problem or opportunity, to describing techniques for idea creation, it offers a step-by-step guide to building creative concepts for the marketplace. It combines the creatively wild with the rationally structured techniques for innovation to provide readers with a varied toolbox of proven idea management methodology.
With built-in exercises and applications, this book is an ideal working companion for any
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