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I, Mammal

We have inherited a brain that seeks respect and attention as if your life depended on it. The mammal brain rewards you with the nice calm feeling of serotonin when you get respect and attention. But…

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Specifikacia I, Mammal


We have inherited a brain that seeks respect and attention as if your life depended on it. The mammal brain rewards you with the nice calm feeling of serotonin when you get respect and attention. But serotonin is quickly metabolized and you have to do more to get more. Each brain tries to get it in ways that worked before because past serotonin surges built a pathway in your brain. This is why mammals are so eager for social power, and see obstacles to social power as survival threats.Mammals live in groups for protection from predators, but group life is frustrating. Higher-status individuals end up with better mating opportunity and foraging spots. You are not trying to spread your genes, but natural selection built a brain that rewards you with a good feeling when you do things that promote your genes. Our appetite for status is as natural as our appetite for food

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