How to use graphic design to sell things, exp- Michael Bierut
How to use graphic design to sell things, exp- Michael Bierut This is a monograph, manual and manifesto by one of the world's leading graphic designers. The 35 projects Bierut presents in this book…
Specifikacia How to use graphic design to sell things, exp- Michael Bierut
How to use graphic design to sell things, exp- Michael Bierut
This is a monograph, manual and manifesto by one of the world's leading graphic designers. The 35 projects Bierut presents in this book illustrate the breadth of activity that graphic design encompasses today, his goal being to demonstrate not a single ideology, but the enthusiastically eclectic approach that has been a hallmark of his career. Protege of design legend Massimo Vignelli and partner in the New York office of the international design firm Pentagram, Michael Bierut has had one of the most varied careers of any living graphic designer.
Along the way, he provides insights into the creative process, his working life, his relationship with clients, and the struggles that any design professional faces in bringing innovative ideas to the world. Each project is told in Bierut's own entertaining voice and shown through historic images, preliminary drawings (including full-size reproductions of the notebooks he has maintained for over 30 years), working models and rejected alternatives, as well as the finished work. Inspiring, informative and authoritative, How to...is set to be the bible of graphic design ideas.
How to - Michael Bierut
How to Sell Anything to Anybody
How to Sell Owen Jo
How to Use Type
How to Use Maps
how to: use crowdfunding
How to Sell a Haunted House
How to Sell a Haunted House
Introduction to Graphic Design
How to Use a Pendulum
How to Use Creative Perspective
How to Use Your Enemies
How To Make Things Faster