How to Succeed in a PR Agency - Real Talk to Grow Your Career & Become Indispensable Johnson KristinPaperback / softback
How to Succeed in a PR Agency - Real Talk to Grow Your Career & Become Indispensable Johnson KristinPaperback / softback Learning how to be successful in a public relations (PR) agency is a stressful…
Specifikacia How to Succeed in a PR Agency - Real Talk to Grow Your Career & Become Indispensable Johnson KristinPaperback / softback
How to Succeed in a PR Agency - Real Talk to Grow Your Career & Become Indispensable Johnson KristinPaperback / softback
Learning how to be successful in a public relations (PR) agency is a stressful on-the-job, sink-or-swim, immersive experience. Authors Kristin Johnson and Shalon Roth, who each grew successful careers in PR agencies, share secrets that no one will teach in a class or a seminar. While other texts teach PR theory and practice, no other book guides early to mid-career PR professionals through the day-to-day life of working in an agency and the skills required to excel and build a career.This text demystifies the PR agency experience with foundational information to simplify and clarify agency life.
This is a must-read for communications students and PR professionals looking to grow their career and become indispensable to teams and This is real talk about real life in an agency - punctuated by anecdotes from leaders in the industry.