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How to Sell: Recipes for Retail - John Hoerner

Whether it's ideas or products, in our business or for someone else, we all need to be able to sell. This book guides us through invaluable tips from John Hoerner, who has over 50 years' experience as…

od 12 €
Výrobca
Ebury Publishing
Autor
John Hoerner
Jazyk
anglické
Počet strán
272
Rok vydania
2015

Specifikacia How to Sell: Recipes for Retail - John Hoerner


Whether it's ideas or products, in our business or for someone else, we all need to be able to sell. This book guides us through invaluable tips from John Hoerner, who has over 50 years' experience as a retailer. Divided into chapters covering all aspects of retail, John’s wisdom is summarised in short incisive quotes, including: advice on handling customers, stores, buyers, suppliers, stock management, marketing and PR, strategy, investment and people. How To Sell is an authoritative guide to becoming the best retailer you can be.

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