Happy Trails: Andrew Lauders Charmed Life and High Times in the Record Business Lauder Andrew
Happy Trails: Andrew Lauders Charmed Life and High Times in the Record Business Lauder Andrew Andrew Lauder is one of British record business's most significant and highly influential figures but…
Specifikacia Happy Trails: Andrew Lauders Charmed Life and High Times in the Record Business Lauder Andrew
Happy Trails: Andrew Lauders Charmed Life and High Times in the Record Business Lauder Andrew
Andrew Lauder is one of British record business's most significant and highly influential figures but outside the music industry few people will probably know his name. During the later '60s and throughout the '70s in particular (working at the legendary United Artists), he had a knack of being one step ahead of the next trend. He's always retained a fan's perspective which, combined with an exceptional knowledge of music, meant he was at ease around musicians and never happier than spending time with them.
He was ahead of the game in other ways too; pioneering a more creative way of marketing and promoting records and In hindsight it's easy to identify the changing eras in music but underground music, pub rock and punk in Britain, for example, evolved quite seamlessly and it was visionaries like Andrew who, instinctively, saw what was coming and helped bring about those transitions.