Global Trends in Museum Diplomacy: Post-Guggenheim Developments Grincheva Natalia
Global Trends in Museum Diplomacy: Post-Guggenheim Developments Grincheva Natalia Global Trends in Museum Diplomacy traces the transformation of museums from publicly or privately funded heritage…
Specifikacia Global Trends in Museum Diplomacy: Post-Guggenheim Developments Grincheva Natalia
Global Trends in Museum Diplomacy: Post-Guggenheim Developments Grincheva Natalia
Global Trends in Museum Diplomacy traces the transformation of museums from publicly or privately funded heritage institutions into active players in the economic sector of culture. Grincheva focuses first on the Solomon R. Exploring how this transformation reconfigured cultural diplomacy, the book argues that museums have become autonomous diplomatic players on the world stage.The book offers a comparative analysis across a range of case studies in order to demonstrate that museums have gone global in the era of neoliberal globalisation.
The book then goes on to explore how these strategies were adopted across museums around the world and analyses two cases of post-Guggenheim developments in China and Russia: Guggenheim Foundation, which is well known for its bold revolutionising strategies of global expansion: museum franchising and global corporatisation.